WWF: Anemone, Brain Corals, Fan Corals

“70% of plastic ends up in the sea. Help at wwf.org.ph/donate

Advertising Agency: BBDO Guerrero, Philippines
Chief Creative Officer / Copywriter: David Guerrero
Executive Creative Directors: Brandie Tan, Tin Sanchez
Creative Director: Pia Roxas Ocampo
Art Director: JP Palileo
Copywriter: Knox Balbastro
Account Director: Carmela Quirino
Photographer: Neil Oshima
Photographer: Paulo Gripo
Illustrator: Manny Vailoces
Account manager: Angelica Uy
Sculptor: Olivia Dâ Aboville
Partner: Photolibrary


Greenpeace: White is the new green

White is the new green. Simply painting your roof white reflects the sun’s rays, which helps cool down the environment. in the fight against global warming, one degree cooler in our cities equates to three degrees cooler at the poles. Which means a better chance of survival for animals like the Arctic Fox, whose home is melting at a rapid rate.

Advertising Agency: Ogilvy, Johannesburg, South Africa

Executive Creative Director: Fran Luckin
Creative Director: Mike Martin
Art Director: Marianne van Onselen
Copywriter: Stephanie van Niekerk
Retoucher: Paul Vermeulen
Photographer: Mike Lewis
Published: June 2010

Mountain Rider: Frozen Trash

Small, yet big idea to make people take some actions! Let’s make greener planet!

Advertising Agency: Publicis Conseil, Paris, France

Chief Creative Officer: Olivier Altmann
Creative Directors: Florent ImbertEmmanuel Lalleve
Copywriter: Didier Aerts
Art Director: Alexandra Offe
Account supervisors: Celine Colin, Nathalie Bousquet

Common creatives for hybrid cars: Fart

On commercials, fart often appears in comparison of CO2 Emission. It’s easy, friendly way of explaining the benefit of hybrid cars. I want more of these cases for fun! lol

(and of course, other exceptional creative which totally deviates from the ‘Fart’ theme!)

Toyota Prius – Israel

Hyundai Sonata hybrid – S.Korea

BrightFarms: Story of Lettuce

I’ve heard of green house as a new comcept for future few years ago, but now BrightFarms has brought the idea into life.

BrightFarms operates hydroponic rooftop greenhouses at grocery retailers, eliminating time, distance and cost from the food supply chain. It’s the next generation food supply revolution for all. Watch the videos.

Video: Story of Lettuce

Video: BrightFarm Ultra-Local Greenhouses

Visit Website for more information: http://brightfarms.com/